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What if you spoke to a developer before your idea is finalized?

What if you spoke to a developer before your idea is finalized?

Marleen van Hamersveld
Marleen Scherrenberg
16 June, 2025

You've got a great idea: A tool, platform, or internal system to make everything easier, faster, and smarter. You’ve sketched it out, listed the features, and maybe even thought of a name. You’re ready to walk up to a developer and say: “Can you build this?” But what if we told you you’d get a lot more out of your idea if you talked to a developer earlier in the process?

What can go wrong without a tech talk?

We see it often: Ideas that get delayed or end up costing much more because the technical side was only considered later. And that’s a shame. Because if you involve us earlier, we can brainstorm, simplify, and spot opportunities you might not have considered.

You might come up with something technically unnecessary, overly complex, or even unfeasible. A feature that seems simple could turn out to take a month to build, while a smarter approach might get it done in three days. Of course, features and tricks take time, but a developer has the technical insight you’re likely missing. This way, you don’t overlook important integrations or data structures. Your platform will need to connect to a CRM, calendar, and payment gateway, but those may not be part of your original plan.

You could end up building features nobody uses because there wasn’t any user input yet and no one asked: “Why, exactly?” This might leave you with a feature you don’t need, or unable to get the full value out of it, forcing you back to the drawing board later to make the design or process technically feasible or scalable. And that’s frustrating.

Have an idea? Our developers will help you think it through.

You don’t need a detailed plan. Yet. No wireframes, no full budget, no 20-page feature list. Just an idea and the drive to build something great. The better the foundation, the stronger the application you’ll eventually launch. Do you have an idea in your head that might be worth it? Talk to a developer, or two.

But won’t the developer find that annoying?

Good question. You might think: “Won’t a developer be annoyed with my half-formed idea sketched on a napkin with three buzzwords?” The honest answer? Nope. Not at all. Developers are often excited when things aren’t yet set in stone. Why? Because it leaves room to think along with you. That’s when technology can really make the difference, instead of just putting out fires.

So no, don’t worry. You won’t drive your developer crazy by showing up too early. What drives them crazy is when you show up too late saying: “We’ve already started. Just needs some fine-tuning.”

What happens when you involve us sooner?

You’ll get immediate advice on what’s technically smart, feasible, and scalable, helping you make the right choices from the start, often with less code but more results. By choosing a realistic path early, you avoid costly changes later, saving both time and money.

Asking for advice early also gives you insights into possibilities you might not have considered, like existing tools, useful libraries, or automations. This helps you shape your project and avoid unnecessary work.

Instead of delivering a big, finished application after months of work and only testing at the end, you work in smaller steps. Each step delivers a part of the functionality. For example, you can start with a Minimal Viable Product (MVP), saving costs and letting you test, adjust, and actually get your idea off the ground quickly.

This could look like:

  • First, build only the login system and dashboard.
  • Next, add user management.
  • Then, integrate reporting features, etc.

After each step, you have time to evaluate and adjust based on feedback or new insights. This way, you stay flexible and avoid ending up with something that doesn’t quite match your users’ or company’s needs.

Your idea isn’t finished yet?

Perfect. That’s the best time to talk to a developer. We’d rather join the table early with a brainstorm and some coffee than show up late with a fire extinguisher and a yesterday’s deadline. Throw your plan on the table, even if it’s scribbled on a napkin, we’ll help you turn it into something great. At Rocksolid, we think along from the very beginning: technically, and strategically. We’ll help make your idea work long before the first line of code is ever written.

Mark Scherrenberg
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