You don’t need to be technical to work with us

You have an idea. You want to build something. Something that works, is digital, and preferably goes live today. But the moment you hear the word “software development,” you feel the stress response in your whole body. What if you say something silly? Or don’t understand half of it? Or the conversation suddenly dives into a bunch of technical jargon? Don’t worry. You don’t need to be technical to work with us. Really.

We speak your language

At Rocksolid, we think it’s important that you understand what we’re doing. You don’t need to brief us in HTML or throw around wireframes. Just tell us what you need, what your customers want, and what needs to happen. We’ll translate that into technical solutions and walk you through it step by step. Not getting it? We’ll explain it differently until we’re on the same page.

Good communication is more important to us than technical knowledge. Because even the best code won’t help if we’re not on the same wavelength. That’s why we ask lots of questions, regularly check that we’re aligned and make sure you stay in control of the process. No confusing status updates, just clear agreements, honest expectations, and room to brainstorm. You know your business, we know ours. And if we communicate well, we’ll create smart solutions that really work.

Technical terms explained in plain english

To be honest, we sometimes use technical terms. Not to sound fancy, but because some things are just clearest when you call them by their name. That’s why we’ve explained a few key terms below.

What is the frontend?

The frontend is the part of your application users actually see and interact with. Think buttons you click, forms you fill out, colors, fonts, and the menu you navigate with. It’s the “storefront” of your platform: everything the customer sees, experiences, and uses. A good frontend isn’t just pretty. It’s logical and pleasant to use.

What is the backend?

The backend is the invisible part of your software: the engine under the hood. You don’t see it, but it’s crucial. Here’s where data gets processed, stored in databases, users are managed, and the logic that makes your app work. If the frontend is the shop window, the backend is the warehouse, admin, and delivery service all rolled into one. It keeps everything running smoothly, securely, and reliably.

What is an API?

An API (Application Programming Interface) is like a digital bridge that lets two systems talk to each other. Want your online calendar to automatically pull appointments from your CRM? An API makes sure data is exchanged safely and in an organized way. Think of it like a waiter in a restaurant: you place an order (system one), the waiter. your API, takes it to the kitchen (system two), and brings your dish back to you. That’s how APIs let systems share information without you having to do it manually so your tools work together seamlessly.

What is a Bug?

A bug is a mistake in the code that causes your app to behave differently than intended. Sometimes it’s small, like a button that doesn’t respond or a field that doesn’t fill correctly. Other times it’s bigger, like an entire feature not working or users being unable to log in. Bugs are normal in software development and part of the process. The key is to spot them, figure out what’s wrong, and fix them as fast as possible.

What is an MVP?

An MVP (Minimum Viable Product) is the first, simple but working version of your digital idea. No extensive features or fancy extras. It contains enough to show how it works, prove it creates value and test how users respond. With an MVP, you can test quickly, gather feedback, and improve. It’s a smart way to start small and build up intentionally.

You don’t need to be technical. Seriously.

Let’s be extra clear: you should never feel stupid. Ever. We’ve been building for over 15 years, and we know the technical side can feel overwhelming. But our job isn’t done until you understand what we’ve built and why. We’d rather you say “I don’t quite get this” than nod along and feel lost later.

You don’t even need a perfect idea yet

If you know what you want to solve, improve, or speed up, we can turn it into something great. We handle the right technology , integrations, and logic. You focus on the people who will use it. Together, we make a strong team: you bring the why, we bring the how. You don’t need everything mapped out or perfectly planned. Get us involved as early as possible . Especially in the beginning, we can help you make smart choices, assess feasibility, and find the real value. Sometimes you can go live with fewer features, or there’s a technical solution you hadn’t even thought of.

Do you want to build something but dread the technical part? Ignore the jargon. You don’t need to be a developer to work with us. But you can count on us to make sure you understand what we’re doing and why. Let’s do it together at your pace, in plain language.